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The brand is currently being showcased at pop-ups at international airports in Copenhagen, Barcelona, Sao Paulo, Geneva and Paris Orly.
June 28, 2023
By: Lianna Albrizio
Associate Editor
L’Occitane Travel Retail has begun the rollout of its dynamic summer pop-up campaign at global airports for Brazilian-inspired premium beauty brand, Sol de Janeiro. The brand is currently being showcased at pop-ups at international airports including Copenhagen, Barcelona, Sao Paulo, Geneva, and for a two-month period, at Paris Orly. The campaign in Europe and the Americas will continue throughout the summer at airports including Frankfurt, Gatwick and Heathrow in London, JFK New York...
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